3X Calls, 4X Visibility & 300+ Monthly Leads

How an Institute Achieved Consistent Monthly Leads Through Digital Marketing

Client Overview

The client is a growing educational institute aiming to increase student inquiries, improve local visibility, and build a strong digital presence.

Before working with us, their online reach was limited, lead flow was inconsistent, and brand awareness was low.

❌ Challenges Faced

  • Poor Google Business Profile ranking

  • Very low inbound calls & inquiries

  • Inconsistent social media presence

  • No structured paid advertising funnel

  • No lead tracking or follow-up automation

  • Heavy dependence on offline marketing

🎯 Objectives

  • Rank the institute in top local Google results

  • Generate consistent monthly leads

  • Increase calls, WhatsApp inquiries & walk-ins

  • Build strong brand trust on social media

  • Reduce cost per lead using smart targeting

Strategy Implemented

Graph showing monthly lead growth for the educational institute over six months.
Graph showing monthly lead growth for the educational institute over six months.
1️⃣ Google Business Growth
  • Complete profile optimization (categories, services, keywords)

  • Regular keyword-based posts & updates

  • Review acquisition strategy

  • Call, direction & website click optimization

Screenshot of paid ads dashboard showing ROI increase over three months.
Screenshot of paid ads dashboard showing ROI increase over three months.
2️⃣ Social Media Marketing
  • High-conversion creatives (education-focused)

  • Reels & post strategy for local reach

  • Student-centric content (results, batches, demos)

  • Trust-building content (reviews, FAQs, success stories)

Graph showing monthly lead growth for the educational institute over six months.
Graph showing monthly lead growth for the educational institute over six months.
3️⃣ Paid Advertising
(Google + Social Ads)
  • Lead form & WhatsApp campaigns

  • Local audience targeting

  • Budget optimization for best CPL

  • Continuous A/B testing of creatives & copies

Screenshot of paid ads dashboard showing ROI increase over three months.
Screenshot of paid ads dashboard showing ROI increase over three months.
4️⃣ Lead Management & Automation
  • Centralized lead capture

  • Quick-response WhatsApp integration

  • Follow-up strategy for warm leads

📊 Results Achieved (Within 90 Days)

  • 📍 4X growth in Google profile visibility
  • 📞 3X increase in monthly calls
  • 📈 Consistent 150–300 qualified leads/month
  • 💬 High WhatsApp inquiry conversion rate
  • 📉 Cost per lead reduced by over 45%
  • 🏆 Strong brand recall in local area...

FAQs

What results were achieved?

Leads doubled, calls up 60%, and profile views soared by 80%.

How was growth measured?

We tracked monthly lead increases, engagement rates, and ROI throughout.

Which strategies were used?

We combined Google Business optimization, targeted paid ads, consistent SEO updates, and automated lead generation tools.

Can results be replicated?

Yes, with tailored strategies aligned to your specific institute’s needs.

What tools supported your work?

We used industry-leading platforms for analytics, ads management, and automation.

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